Events
The event enters its ninth year in 2010. Over the last 8 years Star City Motor Madness has drawn from throughout the Mid-Atlantic and beyond. Through fees from the participants and donations from sponsors, the event raises money for the Virginia Museum of Transportation which is located in Roanoke as well as for other non-profit organizations. For spectators all activities are free! Friday, June 25, 6pm to 10pm
Cruise Night | Williamson Road
Cruise Williamson Road, Roanoke's main drag for cruising since the 1950s. Open to any "classic" or "special interest" car that creates a feeling of nostalgia, stimulates a memory or fulfills a fantasy. Spectators are invited to line both sides of Williamson Road to enjoy the cruise. Spectators Note: Please use side streets to reach your destination on Williamson Road, leaving the road open just for cruising vehicles.
Cruise Central
Berglund Credit Line
(Former Woodson Pontiac Dealership)
3926 Williamson Road
Food vendor, D.J and parking for Cruisers.
There is a one-time $10 charge for cruiser parking that may be paid at Berglund Credit Line. This entitles cruisers to park there throughout the night. (Parking is limited.) Overflow parking is across the street for $5. Those wishing to show their car the next day may register Friday night at Berglund Credit Line.
Silent Auction
Friday night at Berglund Credit Line place your bid for great items with all proceeds to benefit the Virginia Museum of Transportation and other non-profits. Check back for a list of items as we gather them. Silent Auction bids are accepted the next day as well.
* Additional activities in the works – check back to this website often!
Saturday, June 26, 10am to 6pm
Car & Truck Show | Downtown Roanoke
Car and truck show with hundreds of vehicles expected from antiques to hot rods to motorcycles.
Show held on Jefferson St. between Campbell Ave. and Elm Ave., on Franklin Road between Jefferson St. and Williamson Road and at Elmwood Park.
Be on the lookout for Dennis Gage and his film crew from "My Classic Car" as they film Star City Motor Madness to later be featured on the SPEED Channel.
Advance Auto Parts Pit Stop
You’ll find an assortment of manufacturers set up with product demonstrations and more.
Entertainment
Live Radio Remote with Q-99 FM
Inflatable Slide – Weather Permitting
Silent Auction
Downtown on Saturday across from the library (and Friday night at Berglund Credit Line) place your bid for great items with all proceeds to benefit the Virginia Museum of Transportation and other non-profits. Check back for a list of items as we gather them.
